Display the policy
It is the customer's only protection.
The policy nobody reads until they need it
Florida does not make shops give refunds. It only makes them tell you first.
How we work
Put it on the wall, not in the small print
A great many shoppers assume a legal right to return anything that disappoints. In Florida there is no such right — a retailer may refuse refunds entirely, provided the policy is displayed. That makes the display the whole protection, and burying it near the floor is a choice.
So ours is at the till and printed on the receipt before payment, including which items are final sale. A customer who knew the terms and chose to buy is a customer who comes back; one who discovers them a week later is not.
The other thing a small boutique owes people is honesty about fit and about stock. Saying a dress is not right, or that we will not be getting another in that size, costs a sale today and is the reason anyone trusts the opinion next time.
Our principles
Three beliefs behind the method
Honest about fit
Even when it costs the sale.
Genuine only
No replicas, at any price.
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